Kuala Lumpur (27 October 2014) – U Mobile Sdn Bhd, Malaysia’s most dynamic and innovative telco, is set to deliver another first-to-market service in collaboration with OPPO Mobile Malaysia to launch prepaid and postpaid bundle plans for OPPO Joy and OPPO Neo 5 smartphones. Through this strategic partnership, U Mobile is proud to once again surprise its customers with its innovative services, featuring the latest trends in the market place.
First to offer OPPO Bundling Plans with Bigger Value
The OPPO Joy, launched in April 2014, is an entry-level Android smartphone renowned for being competitively priced. The OPPO Neo 5, launched in August 2014, is one of the most affordable, high-quality LTE Android smartphones in the market.
Through this first of its kind partnership with OPPO, U Mobile unveiled another innovative service to its consumers through the prepaid bundle offering for the OPPO Joy and the postpaid bundle plan for the OPPO Neo 5. From 27 October 2014, U Mobile customers can purchase the OPPO Joy at RM348 and be entitled to RM20 top up vouchers and a U Mobile Prepaid Starter Pack worth RM8. In addition, from the third month onwards, consumers will get free 250MB mobile Internet data with every RM30 top up for the next 4 months within the promotional period.
Alternatively, customers can purchase the OPPO Neo 5 (LTE) at RM598 with free subscription of the U58 plan for the first 6 months. The free U58 plan for the first 6 months includes monthly benefits of 2GB high speed mobile Internet and 300 minutes of voice calls.
William Fang, CEO of OPPO Mobile Malaysia shared, “This marks the first occasion for OPPO to collaborate with a telco service provider in Malaysia. We are very happy to choose U Mobile as our first partner because we believe U Mobile has great potential and similar working style as OPPO. The collaboration is especially aimed to target the youth segment and to also create further awareness of the OPPO brand in Malaysia. We look forward to working together with U Mobile as a long-term strategic partner in order to create even more benefits for our consumers in the future”.
Strategic Partnership with OPPO for Youth and Young Professionals
The partnership between U Mobile and OPPO Mobile Malaysia aims to capture greater market share through more affordability and value-added services for youths and young professionals, the main target segment for both companies.
“Staying in line with our reputation as a challenger brand in the nation, U Mobile is always looking for ways to surprise our consumers. We are proud today to bring another first to the market through this strategic partnership with OPPO. U Mobile and OPPO both strongly believe in delivering best-value offerings at the most affordable prices to our customers, and that has become the main foundation of this partnership. Both OPPO and U Mobile stands for being energetic, dynamic and young, and we believe that working together makes for a compatible match,” said Jasmine Lee, Chief Marketing Officer of U Mobile Sdn Bhd.
Dafi, official brand ambassador of U Mobile, also presented at the launch event and shared his newly subscribed OPPO smartphone and U Mobile bundle plans with the audience.
U Mobile’s prepaid and postpaid bundled plans for OPPO Joy and OPPO Neo 5 are now available at U Mobile stores nationwide. For further information, please visit www.u.com.my or the nearest U Mobile store outlet today.
