KUALA LUMPUR, Malaysia (29 August 2014) – Music lovers from all over Klang Valley are in for a treat this National Day weekend, as Samsung Electronics Malaysia showcases its range of premium mobile audio products – Samsung Level – to audiophiles and gadget fans alike. From Friday, 29 August till Sunday, 31 August, consumers will get to experience the features and functions of Samsung Level through a specially commissioned ‘Silent Box’ at the main entrance of Pavilion Kuala Lumpur.
Ng Long Shyang, Vice President, Mobile Division, Samsung Malaysia Electronics says: “At Samsung, we strive to create products that meet the diverse needs of our consumers, so that they continue to discover new experiences on-the-go. Through the Samsung Level series, we hope to enhance our consumers’ music-listening experience, and provide them with a range of optimised mobile audio products to bring their love for music to the next level.”
The ‘Silent Box’ is a sound-proof glass container, and in it is a liberal display of Samsung’s range of Level products – Level Over, Level On, and Level Box – that allow consumers to discover for themselves what their favourite product for music consumption could possibly be. Also contained in the ‘Silent Box’ is Malaysian female deejay duo, Partners In Crime, popularly known as P.I.C, who will spin hand-picked tunes to elevate consumers’ experience to a higher level. There will also be special flash mob dance performances by the Samsung Level Squad throughout these three days.
The first 1,000 consumers, who take a selfie with any Samsung Level products at the experiential area and share the picture on Facebook, Instagram, or Twitter with the hashtag #mySamsungLevel, will take home a limited edition merchandise. Those who purchased any range from Samsung Level will receive exclusive merchandise, and ZALORA cash vouchers of a total worth up to RM100.
Level Over, which is Samsung’s flagship over-ear headphones, features superior HD organic sound, comfortable ergonomic design and wireless Bluetooth pairing. Meanwhile, Level On is a compact-style headphone that is ultra comfortable and offers a superior sound system. Last but not least, Level Box is Samsung’s stylish Bluetooth speaker in a solid metal design, complete with a full metal grille, to project sound that is powerful, crisp and balanced. These three Samsung Level products allow users to take calls while listening to any type of audio, without compromising the sound clarity of the call.
The Samsung Level products are available for purchase at all Samsung Experience Stores and Samsung authorised dealers. Level Over is priced at RM1,399, while Level On and Level Box are priced at RM699 and RM659 respectively.
