Kuala Lumpur (19 September 2013) – Nokia today unveiled the Nokia Lumia 1020 in Malaysia, the smartphone that sets a new benchmark in smartphone imaging.
The Lumia 1020 is able to produce some of the sharpest images possible by any digital camera thanks to Nokia’s innovative PureView technology, including a second generation 41 megapixel sensor, ZEISS optics with six lenses and optical image stabilization – allowing people to capture, edit and share photos and videos of professional quality.
Using a new application called Nokia Pro Camera, the Nokia Lumia 1020 reinvents zoom, enabling people to shoot first and then zoom later to discover and re-discover stories that contain more detail than the eye can see. With a beautiful interface that visually demonstrates how settings will affect the final photo or video, Nokia Pro Camera simplifies features usually reserved for professional cameras and teaches people how to take better photos.
“Consumers want to capture and share memorable experiences with their smartphone. We want to take people on a journey from capturing pictures to recording and sharing their lives. The Nokia Lumia 1020 brings new meaning to pictures and continues to strengthen Nokia’s leadership in imaging. The Nokia Lumia 1020 is the first smartphone to exceed many standalone digital cameras in terms of image quality capture ensuring users always have that perfect photo – day or night,” said Gary Chan, Head of Marketing, Pan Asia at Nokia.
The Nokia Lumia 1020 is the most versatile digital camera in the market today. Its unique dual capture feature simultaneously takes a high resolution 38 megapixel image for endless editing opportunities, and creates a 5 megapixel picture that is easy to share on social networks with Windows Phone 8.
Delivering crystal clear pictures even in low light conditions, the Nokia Lumia 1020 also captures blur-free videos with stereo sound even at the loudest concerts thanks to Nokia Rich Recording, which handles sound pressure levels six times louder than conventional smartphone microphones.
With over 175,000 apps, the personal nature of Windows Phone makes it the perfect platform for the Nokia Lumia 1020, showcasing live images on the Start screen with the Photos tile, quick sharing to social networks, and easy access to files across a number of devices with SkyDrive. With the dedicated camera button, Windows Phone is designed with imaging in mind.
The Nokia Lumia 1020 also features leading Nokia services. There’s also the leading HERE suite of integrated location services, including HERE Maps with augmented reality featuring LiveSight, which makes it quick and easy to find new places to take photos.
Nokia Camera Grip
To ensure fun and easy taking of photos, Nokia created the Nokia Camera Grip, an accessory designed to perfectly fit the Nokia Lumia 1020 and make it easier to get the shot you want, especially single-handed. The Camera Grip includes a built-in, rechargeable 1020 mAh battery to capture up to 285 more photos. The versatile Nokia Camera Grip can attach to any standard camera tripod for those moments when you need to take self-portraits or set up the perfect long-exposure shot. Colours are subject to stock availability.
Price and availability
The Nokia Lumia 1020 will be available in Malaysia at the end of September in the Klang Valley and in the beginning of October for the rest of the country. The Nokia Lumia 1020 would also be bundled together with the camera grip accessory and is priced at RM2,499.
Nokia has also organized a Nokia Lumia 1020 roadshow in Malaysia from 9th to 13th of October at the North Court, Mid Valley Megamall. Early bird customers at this roadshow will be entitled to take home special goodies upon purchase of the device. In addition to Nokia Stores, the Nokia Lumia 1020 will also be available at Celcom outlets.