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AMD Unveils “Never Settle Forever” Program



Kuala Lumpur (14 August, 2013) — AMD (NYSE: AMD) today announced the arrival of “Never Settle Forever,” the third edition of the award-winning “Never Settle” franchise of game bundles. The “Never Settle Forever” program represents a historic first in the GPU industry by enabling gamers with the power to assemble their own game bundle from an extensive catalog of titles optimized for AMD Radeon™ graphics cards. The bundle underscores AMD’s serious commitment to the Unified Gaming Strategy and its broader philosophy of choice and openness.

With “Never Settle Forever,” the purchase of qualifying AMD Radeon™ HD 7000 Series GPUs at a participating retailer will invite gamers to join the Radeon™ Bronze, Radeon™ Silver or Radeon™ Gold Reward tiers with a digital or in-box coupon. Starting with the Radeon Bronze Reward, the coupon will empower gamers to select one game from a catalog of six AMD-optimized titles. With a Radeon Silver Reward, the coupon will free gamers to choose any two games from a roster of eight AMD-optimized titles. And with the ultimate coupon, Radeon Gold Reward, gamers may choose any three titles from a stunning roster of nine games.

“AMD has numerous close ISV partnerships with the world’s top game developers and we are thrilled to collaborate with them to the benefit of gamers,” said Matt Skynner, corporate vice president and general manager, Graphics Business Unit, AMD. “But the ‘Never Settle Forever’ program is an entirely new dimension of that commitment, as it pioneers the concept of a completely customizable game bundle. For the very first time, gamers can assemble their own perfect bundle from a vast catalog of games optimized for AMD technology.”

Finally, hardcore gamers that already own all titles of interest to them can save their coupon up until December 31, 2013 in anticipation for one or more new games that may enter the “Never Settle Forever” program.

Reviewing and selecting these incredible game titles will be conducted through an all-new redemption portal called “Radeon™ Rewards.” “Radeon Rewards” will enable gamers with a unique user account that can be accessed at any time to: browse the catalog of games available in each reward tier, check the time remaining on their coupon, fully redeem their coupon, or access self-help and assisted customer service.

Never Settle Forever Bundle

The “Never Settle Forever” bundle enables user choice in one of three Reward tiers with the purchase of select AMD Radeon™ HD 7000 Series GPUs at participating retailers:


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