World’s First Coway Experience Centre opens in Malaysia
Coway recently launched the world’s first Coway Experience Centre at Wisma UOA II on Jalan Pinang, right in the heart of Kuala Lumpur. The Coway Experience Centre will take Malaysian consumers on an experiential journey towards changing their lives with Coway’s innovative products and services for clean water and air, quality sleep and washroom hygiene.
“The opening of the Coway Experience Centre is part of Coway Malaysia’s 15th Anniversary Celebration! To date, over seven million Malaysians are enjoying Coway’s Life-Changing solutions, ranging from water purifiers, air purifiers, bathroom appliances, outdoor filters and mattresses. The opening of this centre is one of the many ways we show our appreciation to our customers and the public for their endless support throughout the years,” said Kyle Choi, Managing Director of Coway Malaysia during the opening ceremony last Friday, 5 March 2021.
The historical moment was initiated by Mr Kyle Choi, Managing Director of Coway Malaysia and senior management of Coway’s Sales team and Cody team at the opening ceremony.
“As a Life Care company, we are proud to offer Malaysians a glimpse of how Coway’s R&D and technological solutions can help people live within cleaner and healthier homes and work spaces,” said Choi.
Coway welcomes all to head over to the Coway Experience Centre to experience, feel and understand more about Coway’s product and service offerings. The Coway Experience Centre will feature a Living Care section highlighting the brand’s offerings for the bedroom and bathroom. These include Coway’s premium mattresses, plus washroom appliances such as Coway’s bidets and water softeners. Meanwhile, the Water Care and Air Care sections will take on a more futuristic ambience, where visitors can see and experience the value that Coway’s innovative water and air purifiers bring.
“The exciting hybrid of physical and interactive digital features at the centre will help visitors understand first-hand how Coway’s products and services can enhance the life of every Malaysian. As an educational platform, our centre will showcase useful facts on water and air, plus tips for better sleep towards a healthier you,” Choi added.
Visitors can also learn about the brand’s milestones in Malaysia and Coway Malaysia’s excellent services delivered with care by their Coway Ladies (Codys), Coway Technicians, Homecare Technicians as well as Health Planners. As Coway always emphasises that great products come with excellent services hand in hand.
To enhance visitors’ overall experience, there will be various interactive touchpoints such as quizzes, digital photo gallery, and also a Malaysian map highlighting the villages supported by the ongoing Happy Water Project (HWP) – Coway’s CSR initiative and many more exciting stations for a fun and enjoyable experience.
The exhibition space will also showcase Coway Malaysia’s Brand Heritage and journey since Coway reached our shores in 2006, including its many awards and achievements. Coway was established in 1989 in South Korea and has grown into an international brand; also having subsidiaries in the USA, China, Thailand, Vietnam, Indonesia and Malaysia too.
The Coway Experience Centre is opened to the public under strict standard operating procedure (SOP) from Mondays to Fridays (10am to 8pm) and on Saturdays (10am to 3pm). It is closed on Sundays and public holidays.