HUAWEI celebrates the Love with the Arrival of HUAWEI nova 4
After much anticipation, the HUAWEI nova 4 is now officially available for purchase in Malaysia. Enthusiastic HUAWEI supporters were seen lining up hours before the start of the sale, situated at the HUAWEI nova 4 roadshow in Sunway Pyramid Shopping Mall, to get their hands on a device that boasts cutting-edge premium-design and AI technology.
With features that include an improved photography experience and revolutionary AI technology, the new HUAWEI nova 4 were quickly snapped up throughout the sales event. The early bird definitely catches the worm as the first 50 customers got their hands on the devices grabbed up to RM600 in freebies that consisted of a FREE Bluetooth headset, and a special Valentine’s Day edition of the HUAWEI A2 Band.
Joining in the fun and excitement was HUAWEI nova Malaysia’s ambassador, Hannah Delisha, who mingled with fans and customers throughout the event. “The HUAWEI nova 4 packs a punch with its AI-supported features such as the Triple AI Camera, AI Smart Video Editing, and AI Beautification. It is a device that embodies the millennial generation who are fond of participating in trendy lifestyles. It’s remarkable to see the support from our fans who have lined up to be the first in Malaysia to own the HUAWEI nova 4 – it definitely proves the devices’ popularity and timely availability.”
First in line to purchase the phone was Tan Xin Wei who started lining up at 7am. Mr Tan, who has always been a HUAWEI nova fan said “The HUAWEI nova Series has always been one that excites and intrigues me because the features help to complement my lifestyle. The AI-enhanced features also allow me to have fun especially when I am with family and friends as they are a definite conversation starter.”
The Amazing nova Search commences
Adding to the buzz of the sales launch, consumers were also able to join the ‘Amazing nova Search’ – a test of agility and wit – to stand a chance to win one of eight HUAWEI nova 4s. More than 100 participants raced through the mall to search for four ‘HUAWEI nova Special Agents’ to collect cards that spelled the word ‘nova’. They then had to head back to the starting point before the cut off time to find out if they were one of the lucky eight winners.
According to Carlson Leong, Retail Director of HUAWEI Malaysia, “Being a phone that’s made for the youth, we wanted to do more than just a typical sales launch. We believe that providing opportunities for consumers and fans to have fun and interact with one another is vital as well. Activities such as the ‘Amazing nova Search’ allow us to do just that with some fun. Those who participated in the events that include a balloon drop later that night will also have a story to tell when showing off their new HUAWEI nova 4.”
Those who are still interested to participate in the Amazing nova Search can do so as it will continue at the following venues across Malaysia:
Joining in the celebrations for the month of love
As a special treat in conjunction with Valentine’s Day, HUAWEI also organised a memorable balloon drop where lucky customers stood a chance to win more than 2,000 prizes and vouchers worth up to RM150,000, including one unit of the Huawei nova 4, Huawei vouchers, as well as vouchers from nova VIP partners, Zalora and HappyFresh. Those who joined in the fun included fascinated couples who had a fun time popping the heart shaped balloons that fell from above.
Retailing at a price of RM1,899, the HUAWEI nova 4 is made for the youth and embodies the millennial generation of today who are fond of participating in trendy lifestyles. Equipped with 8GB RAM + 128GB ROM and over-a-day 3,750mAh battery life, it is available in two fashionable colorways in Malaysia: Crush Blue evokes a sense of mystery with a tinge of romance; and the Black exudes understated class. The device can be purchased at all HUAWEI Experience Stores, display zones, authorized dealers and major telco companies.
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