Lazada unveils Multi-Screen Shopping Experience ahead of 11.11 with First Ever Star-studded TV Show

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Lazada Malaysia announced the launch of its biggest shopping event of the year, the Lazada 11.11 Shopping Festival. The 24-hour online shopping extravaganza will take off at midnight on 11 November 2018, with a live broadcast countdown show on 10 November 2018. This year’s shopping bonanza promises an exciting shopping experience for bargain hunters and fun seekers, with multi-sensory and multi-screen activities. On the eve of the Lazada 11.11 Shopping Festival, shoppers can tune in to the star-studded one-night-only Lazada 11.11 Super Show. Viewers tuning in can take part in live game sessions to win amazing prizes and expect variety show-styled skits and performances from renowned local and international celebrities. The evening will culminate in a performance by a K-pop group.

Christophe Lejeune, Chief Executive Officer of Lazada Malaysia explained the e-Commerce giant’s constant efforts to establish a stronger connection with shoppers.

“Lazada is evolving into a lifestyle platform, providing experiences that extend beyond just online shopping. We are also constantly expanding our product base, with a focus in fashion and beauty products to cater to our growing female audience. More than just lowest prices, it’s about engaging and exciting customers – creating the ultimate shopping festival through crazy deals, fun games and discovery tools on our app,” said Lejeune.

“With over 9 million Lazada app downloads, this is a strong testament to our capabilities and expertise in addressing the needs of the online shopper. With five times more brands and sellers than last year, shoppers will have access to over 100 million products and more than 300 brands, delivered from our own fulfilment centres with our own fleets to control the delivery processes. We also partner with reliable logistics providers to ensure that we cover a wide delivery network to reach our customers wherever they may be,” Lejeune added.

 

Be a part of the 11.11 Super Show

Staged at the Axiata Arena, an anticipated 3 million Malaysians will be watching simultaneously across Media Prima channels TV3 and ntv7, Tonton, as well as on the Lazada mobile app. Be part of the action and catch Aiman Tino, Haqiem Rusli, Ayda Jebat, Wany Hasrita, Ella, Ziana Zain, Bunkface and other Malaysian and international superstars in person by posting a picture of the person you want to go with on Instagram with the caption “Do you want to go to the Lazada 11.11 Super Show with me?” and include the hashtag #MYLazada1111. He or she then must express their interest to go with you. The contest runs till 31 October 2018 and the winner will be announced on 1 November 2018. 50 lucky winners will be selected.

The arena audience and viewers tuning in on 10 November 2018 will also be able to receive video calls from their favourite artistes and stand a chance to win amazing prizes including two Volkswagen Beetle 1.2 TSI cars by playing live games on the Lazada app during the show. Keep your eyes on your screens to also take home prizes from L’Oreal  Paris, Carlo Rino, Philips, Lactogrow, Sunsilk, Drypers and Xiaomi!

 

Take Advantage of the Year’s Craziest Deals and Offers!

Don’t wait until 11.11 to add items to your cart! From 1 November 2018, you can start previewing 11.11 prices and adding these items to your cart, so you can check out quickly and conveniently on sale day. Don’t miss out on Collectible Vouchers up to RM11,000,000 deals as low at RM0.99 and RM200,000 worth of free gifts! There will also be over 10,000 Surprise Boxes up for grabs containing products from various brands up to 70% off. Limited units only!

All-nighters can take advantage of the lowest prices of the year from over 50 brands on 11 November from midnight to 2am. Early risers can take advantage of Flash Vouchers beginning 8am for a limited time only. Also look out for Slash It and Shake It sessions throughout the day.

Play your way to even more deals with the all new Wonderland feature on the Lazada app! From 1 to 10 November, Lazada app users will have 20 chances to open treasure boxes of top brand and seller vouchers. Taking place each day at 11am and 5pm, tap the Wonderland banner on the Lazada app home page. You will be taken to Wonderland where you will see all participating stores. Tap on a store to unearth the treasure box within.

 

Shop More to Get More

  • Mastercard

Save* your Mastercard (Credit, Debit, Prepaid) for your purchases on Lazada and get 12% cashback in your Lazada Wallet, when you make any purchase. The first 11 Mastercard card holders every hour using their saved Mastercard to shop on Lazada, will receive RM111 cashback in their Lazada Wallet.

  • CIMB

All CIMB credit, debit and prepaid cardholders can look forward to RM20 off, with a minimum spend of RM150.

  • McDonald’s

Show your Lazada app at any McDonald’s® restaurants and enjoy 11 pcs CHICKEN McNUGGETS® for only RM11, valid from 5 to 11 November 2018.

  • GrabPay

Get an RM11 in app voucher for Lazada with only RM1 GrabPay credits.

  • Malaysia Airlines

Get 11% discount on Malaysian Airlines airfare and participate in Lazada 11.11 Satellite Golden Lounge Pass Giveaway.

  • OYO Hotels

Tell us your favourite attraction in Kuala Lumpur! 50 winners will receive two nights hotel stay for a couple, and one selected for a fully-sponsored three nights round trip to Thailand.

Bringing Offline, Online

Tap the camera icon labelled “Scan” on the top left of the app homepage. Simply snap a photo or select an image from your gallery. It’s that simple! Now you can get all you ever wanted, wherever you see it for better prices and choices! The same function can also be used to scan QR codes, which will take you directly to a promotion, product or seller page within the Lazada app. Customers can look out for the Lazada QR codes at selected brand and seller offline stores.

What are you waiting for? Visit www.lazada.com.my and its social media pages to find out more about the Lazada 11.11 Shopping Festival!