OPPO Introduces the new OPPO F5 6GB in Two Colour Variants and while Cementing Swarovski Partnership with a Limited-Edition Gift Box for the Red Edition
In keeping up with the demands of the Malaysian market, OPPO Malaysia is proud to introduce OPPO F5 6GB to its illustrious range of phones in two colour variants – black and red. Additionally, OPPO has also specially designed a gorgeous red limited-edition gift box that contains a one-of-a-kind phone case that is embellished with Swarovski crystals. This will be made available to the first 1000 consumers who pre-order the red edition of the phone. Pre-orders will start from 6th December 2017, 12.30pm onwards.
OPPO F5 6GB offers a choice of a higher 6GB RAM (Random Access Memory) and 64GB ROM (Read-Only Memory) configuration for a smoother gaming, switching between apps, storage and all-round operating experience that fans can enjoy. Users no longer need to worry again for running out of memory or storage. Just like the OPPO F5 the first phone that was released from the F5 series, the F5 6GB also comes with an Octa-core processor which provides a higher performance speed that can provide best gaming experience to the user.
“We are so excited to reveal the OPPO F5 6GB to the Malaysian market, it comes with a higher 6GB RAM and 64 ROM that allows users to store a lot of natural selfies, music and files and also experience a smoother and faster speed between switching applications.” said Ken Ng, the Product Manager of OPPO Malaysia.
To cater more colour options to the consumer, OPPO F5 6GB comes in two colour variants, which are red and black colour. Red is truly stunning and chic while black is elegant and sophisticated. What these two colors have in common is that they are versatile enough to go with any outfit. Combined with the black front, the gorgeous shades of red or black at the back of device is sure to give a sophisticated feel to the OPPO F5 6GB.
OPPO’s announcement of their partnership with Swarovski marked another move on their part to further create excitement surrounding the OPPO F5 6GB. According to Nikki Chen Lu, Branding Director of OPPO Malaysia, “Both brands appeal to younger consumers, and coincidentally, were also sponsors of the recent Victoria’s Secret Fashion show which is followed by the fashion and trend-savvy younger generation. This ideal partnership will see an exclusive, one-of-a-kind phone case embellished in much loved Swarovski crystals.”
With the arrival of OPPO F5 6GB (Red Edition), a gorgeous limited-edition gift box has been specially designed to reward the first 1000 consumers who pre-order the OPPO F5 6GB (Red Edition). The limited-edition gift box comes with the one-of-a-kind phone case that is embellished with Swarovski crystals and is made exclusively for the red F5 6GB to celebrate OPPO’s partnership with Swarovski Malaysia.
Coming on board as a product ambassador for the F5 6GB (red Edition) is beautiful Malaysian famous actress Neelofa, who sent out teasers about the phone prior to its launch during her recent trip to Shanghai, where she attended the world-famous Victoria’s Secret Fashion Show which was officially sponsored by OPPO. The megastar shared daily updates on her social media platforms by capturing natural selfies with a few Victoria’s Secret Angels, subtly planting hints of her crown role as the product ambassador way before the announcement of Red Edition. With her effervescent sense of style and perfect red-carpet persona, no one quite match the F5 6GB (Red Edition) better.
According to the Nikki Chen Lu, “Neelofa, as endorser of OPPO F5 6GB (Red Edition) and Swarovski Malaysia has allowed us to reach out to a broader fans base and consumers. Her passionate nature, standout work and her positive image make her the perfect fit to represent the striking red OPPO F5 6GB.”
“As an endorser of both the OPPO F5 6GB (Red Edition) and a Friend of Swarovski in Malaysia, I am thrilled at this partnership. I look forward to getting my hands on one of the limited-edition cases as they are sure to make a bold fashion statement! A sleek red phone sheathed in case embellished in Swarovski crystals – that’s definitely going to be a sight to behold,” stated Neelofa.
“Another thing that really excites me is the fantastic red colour of this phone. It is a gorgeous splash of colour that can liven up my outfit and make me feel stylish. Red is a truly stunning variant and is often seen as sexy, vivacious and just a little dangerous. That’s how I like to live my life – boldly,” she further added.
The OPPO F5 6GB also comes with a depth of field mode – a new function which enables selfies to have a professionally done touch which when combined with the 20MP front camera and highly talked-about A.I. Beauty Recognition technology that produces premium quality selfies.
A.I. Beauty Recognition Technology
Just like the OPPO F5, OPPO F5 6GB also features 20MP for the front camera, paired with f/2.0 aperture and A.I. Beauty Recognition technology. OPPO’s A.I. Beauty Recognition technology gathers information and learns the specific facial features of different people from its global image database of human faces. Professional photographers and make-up artists were consulted during the R&D process, resulting in the A.I. technology having the ability to emulate those professional skills that can help selfies look more attractive.
Additionally, the A.I. Beauty Recognition is able to recognize the subjects’ skin tone and type, gender and age, match them against its database and subsequently make beautification enhancements that are personalized for each individual in the selfie. With more than 200 facial feature spots scanned, the A.I. Beauty Recognition technology is able to detect your face in detail and refine your selfie.
“OPPO has always been committed to delivering world-leading selfie technology for consumers to enjoy the convenience and have the best selfie photography experience. With the F5 6GB, users can easily capture the real and natural selfies in any condition.” said William Fang, Chief Executive Officer of OPPO Malaysia.
“As a selfie lover, this is another thing about the phone that has really stunned me. My selfies may be enhanced, but they look absolutely real. A big thank you must go out to OPPO for coming up with this A.I. Beauty Recognition technology that can capture such natural selfies,” enthused Neelofa.
The new OPPO F5 6GB comes with 6 inch Full Screen ‘FHD+ display’ and features a high resolution 2160 x 1080 screen with 18:9 aspect ratio. It also introduces ‘Facial Unlock’, the new face recognition technology that will recognize its user and unlock the phone.
F5 and F5 Youth, two siblings of F5 6GB in the F5 series that were introduced to the Malaysian market in November have seen great success since their launch. The pre-order of the OPPO F5 exceeded its Selfie Expert predecessor, the F1s’ fourfold within 9 days after the launch, creating a new sales record in the history of OPPO Malaysia. On 2nd December 2017, F5 Youth is being introduced to the Malaysian market. Both devices feature a high-quality front camera and the latest A.I. Beauty Recognition technology, pairing with f/2.0 aperture that is built to provide all users with a premium selfie photography experience at an affordable price.
OPPO F5 6GB (Red Edition) pre-order period starts from 6th December 2017, 12.30pm onwards at OPPO Concept Stores and OPPO Official Website. Only the first 1000 consumers who pre-order the F5 6GB (Red Edition) are eligible to get the limited-edition gift box.
With the price of RM1,698, OPPO F5 6GB in red and black variants will officially start selling from 16th December 2017 onwards.