Fitbit unveils Alta HR in Malaysia

By / 5 years ago / Gadgets / No Comments

Bangsar (13 April 2017) — Fitbit, the leader in the connected health and fitness market, announced the availability of Fitbit Alta HR™ starting today at major retailers across the nation. The world’s slimmest fitness wristband with continuous heart rate tracking, Fitbit Alta HR combines the benefits of PurePulse® technology with automatic exercise recognition, sleep tracking, battery life of up to seven days, and smart notifications in a slim, versatile design that fits your personal style. Fitbit’s new software features: Sleep Stages, Sleep Insights and the Community tab including Feed, will all be available starting this week in the free Fitbit app across Android, iOS and Windows devices.


Reach Your Goals in Style with Fitbit Alta HR

Building on the popular Fitbit Alta™, Alta HR provides you with new health and fitness capabilities that are powered by PurePulse continuous, wrist-based heart rate tracking, such as better measuring calorie burn, seeing real-time heart rate zones, viewing resting heart rate trends, and access to more advanced sleep tracking and insights. These advancements will help you:

  • Stay on track toward your health and weight goals by exercising at the right intensity and tracking calories in vs. calories burned each day.
  • Make more informed decisions about your health by seeing how consistent exercise can improve your resting heart rate over time.1 A decrease in resting heart rate is a key indicator of cardiovascular health; changes up or down may indicate illness or other issues.
  • Better understand your sleep quality by gaining insight into time spent in light, deep and REM sleep as well as how different activities and habits affect your sleep patterns; receive personalized insights on how to improve your sleep for better overall health.



Fitbit Alta HR is available today for RM730.00. Find it online at and in stores including EziBuy, Gizmart, Harvey Norman, Fotiken, Courts, Digital World, Gelant and other retailers. For more information, log on to


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