A Larger Than Life Experience with the Neffos C5 Max

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Petaling Jaya (28 June 2016) TP-LINK, the largest global provider of Wi-Fi networking products today announced the latest addition to its Neffos C5 series family, the Neffos C5 Max.  Designed for lifestyle users, the Neffos C5 Max boasts an innovative design, stunning display and attractive features to power consumers’ everyday lives.

“TP-LINK entered the smartphone market in March this year with the launch of the Neffos C5 and C5L. These models were well-received by consumers since its debut in Malaysia and we saw the opportunity to further expand the Neffos C5 series with the Neffos C5 Max, to cater to the ever-evolving needs of consumers and their varied lifestyles, “said Hugo Cai, Country Manager, TP-LINK Distribution Sdn. Bhd.


“Today, the launch of the Neffos C5 Max marks the entrance of a significantly more powerful device which features a crystal-clear display, upgraded camera megapixels on both the rear and front camera and an even more powerful processor. We feel that the Neffos C5 Max provides consumers with an enhanced user experience with its newly-improved features”, he added.

As part of the company’s strategy to reach the masses, TP-LINK is partnering exclusively with one of Malaysia’s leading e-mall, 11street, in a 3-month long campaign starting from today. The collaboration will see both market leaders fulfilling Malaysian consumers’ desires for the most affordably priced android smartphone that builds on the philosophy of ‘Smart & Simple’.

“We’re astounded by the sleek features of Neffos C5 Max, with every curve designed as an extension of our consumers’ smart lifestyle. Driven by the same passion, which is to weave simplicity and convenience into one’s life, we are constantly innovating to offer enhanced features, whether on the web or mobile to help consumers find what they love at their fingertips. Hence, with this partnership, we are pleased to provide consumers the first taste of modern simplicity all in a phone, sold exclusively on 11street,” said Bruce Lim, Vice President of Merchandising of 11street.


Clarity Redefined

The Neffos C5 Max sports a 5.5-inch Full HD (1920 x 1080) IPS display which offers crystal clear picture quality. Equipped with high definition LCD technology, the display outperforms anytime with 178 degrees of impeccable clarity and boasts an impressive 1600:1 contrast ratio, providing users an immersive visual experience that is more brighter, sharper and defined.


Built To Last and Designed For Powerful Performance

Powered by a powerful MTK MT6753 octa-core 1.3GHz Cortex-A53 64bit processor and an ARM Mali-T720 MP3 GPU, the Neffos C5 Max is designed to provide users with a seamless mobile experience, whether for work or play. This smartphone is also packed with 16GB of ROM and 2GB of RAM, to allow users to seamlessly switch between multiple applications when on the go. The Neffos C5 Max’s exterior is as powerful as its internal processor; with a built-in Corning Gorilla Glass 2 that is highly scratch resistant which increases the durability of the phone and enhances the touch interface experience.


Picture Perfect Camera

The Neffos C5 Max is equipped with a rear 13MP camera that captures beautiful, precise and detailed shots. With the camera’s large F2.0 aperture and dual LED flash, the Neffos C5 Max allows for extraordinary photos to be taken even in low-light environments. The front-facing 5MP wide-angle lens, meanwhile, makes it possible for users to take endless we-fies and selfies with their loved ones, and capture their best moments through day to night.


A Personalized Mobile Experience

Combined with the highly customizable Android 5.1, the Neffos C5 Max features smart technology to simplify one’s life with a personalized interface, providing natural, colourful, effortless operations. Consumers have the option of using the Smart Screenshot to capture multiple screenshots in one extended shot or awake their inner artist by drawing on their photos, make use of the different artistic filters on the Super Camera feature, and capturing perfect portraits with the Beautify Selfie mode.   .


Availability and Pricing

The Neffos C5 Max is priced at RM699 and comes in two sleek finishes including pearl white and dark grey. The first 50 customers who purchase the Neffos C5 Max on www.11street.my will receive a free Groovi Ripple portable Bluetooth speaker worth RM159. This offer is valid from 28 June to 10 July while stocks last.

For more product information, please visit www.neffos.com.


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