Acer introduces Latest Innovative Product Lineup for 2016
Kuala Lumpur (16 May 2016) — Acer today unveiled its latest product lineup for Malaysia, which features innovative technologies such as the fanless Acer LiquidLoop™ cooling technology, and Acer nano-imprint patterning that brings design and finishing to a new level.
Headlining the range of new products is the highly anticipated and much talked about Switch Alpha 12, the industry’s first fanless 2-in-1 laptop to use a 6th Generation Intel® Core™ i7, Core i5 or Core i3 processor.
Acer Sales & Services Sdn Bhd Director of Products, Sales and Marketing, Chan Weng Hong said, “Acer is constantly innovating our products and designs in our transformation to become a hardware + software + services company. The launch of this latest product lineup is part of Acer’s effort to energize and accelerate this transformation.”
Microsoft Malaysia’s Chief Marketing and Operations Officer, Michal Golebiewski, believes that Acer is right on track. “In our mobile-first, cloud-first world, our industry no longer respects tradition, it only respects innovation – which is exactly what Acer is doing with its products. Powered by Windows 10, we believe that our familiar and intuitive operating system, together with Acer’s state-of-the-art devices will only continue to enhance and better user experiences. We look forward to more offering that Acer will bring to the market in the near future.”
Other exciting products that were launched included the Aspire S 13, Aspire R 15, Aspire E & F Series and Acer R1 Series.
Switch Alpha 12 – Industry’s First Liquid-Cooled 2-in-1 Ultra-slim and Convertible Laptop
Introduced to the world less than one month ago in New York, the new Switch Alpha 12 with Windows 10 takes Acer’s popular 2-in-1 series to a new level of innovation with the company’s proprietary liquid cooling technology, the Acer LiquidLoop™ that allows for silent and reliable operation, efficient performance and stability with all-day 8-hour battery life.
The Switch Alpha 12 takes the best of Acer’s award-winning Switch 2-in-1 product line and adds new features such as fanless design, ultra-thin attachable keyboard and the latest in mobile computing performance via the new 6th Generation Intel Core processors. Its versatile design with multi-position kickstand, attachable keyboard and Acer Active Pen offers flexibility as both a Windows 10 laptop and as a tablet with full PC functionality – making it the ideal companion for anyone who creates, edits and enjoys content on the go.
The Switch Alpha 12 has a vibrant 12-inch touch display with an impressive 2160 x 1440 resolution which allow users to see everything in incredibly fine detail. The slim, lightweight Switch Alpha 12 will be available in Malaysia at a starting price of RM2,499.
Aspire S 13 – Thinner, Better Looking and Powerfully Faster at Attractive Price
The ultra-slim S series now offers the best fusion of performance and build at a highly desirable price with the Aspire S 13.
Thinner – At only 14.58mm thin, the Aspire S 13 is a 13.3-inch ultra-thin laptop that is also powerful and efficient. It is only 1.3kg light and is one of the thinnest ultrabooks in the world.
Better Looking – The Aspire S 13 is serious about looking good. Its sharp, sleek chamfer diamond-cut effects on the edge of the C-cover and Precision Touchpad makes S 13 visually compelling. A glossy hinge contrast dynamically with the matte cover, setting the S 13 apart while the stylish and premium Acer nano-imprint patterns on the metal top cover brings the design to the next level.
Faster – High-powered processing with new 6th Generation Intel® Core™ Processors. Additionally, USB 3.1 Type-C reversible port supports ultra-fast transfer of data. As the 3 first laptop in the market with integrated MU-MIMO functionality, the Aspire S 13 provides advanced performance and network efficiency that is unmatched.
Enjoy the Aspire S 13 for 13 hours without the need to recharge while immersing in the pure clear sounds with the Acer TrueHarmony™ at a starting price of RM2,799.
Aspire R 15 – 360-Degree Versatility
Acer also unveiled its new award-winning Acer Aspire R 15, which is the thinnest 15-inch 360-degree convertible with patented soft-closing hinge that allows for elegant transformation between four modes. Awarded the Red Dot Award: Product Design 2016 for its excellent blend of design and usability, the versatile Aspire R 15 can lay perfectly flat at 180-degrees while providing enhanced productivity, easy accessibility and entertaining convertibility.
The Aspire R 15 retails at RM2,999.
Aspire E & F Series – Stylish Better Everyday Computing
The new Aspire E and F series offer 3 screen sizes of 14-inch, 15-inch and 17-inch. Perfectly suited for day-to-day productivity, the new Aspire E and F series provides better performance with latest 6th Generation Intel® Core™ Processors; better user experience with multi-user MIMO; fast DDR4 data transit and fast wireless internet; beautiful form in various trendy colour options and stylish textile pattern in metallic surface finish; convenience with long battery life and all essential ports; and sensational effects with Acer ExaColor, Acer TrueHarmony™ speaker, Skype for Business Certification and Webcam with HDR. The Aspire F series also comes with USB 3.1 Type-C.
Price for the Aspire E Series starts at an affordable RM1,699 while the Aspire F series starts from RM2,699.
R1 Series – Slim to None
The R1 Series monitors boast an ultra-thin enclosure, at only 6.6mm on its edge with ZeroFrame bezel for maximized viewing experience. Full HD resolution and IPS technology supports 178-degree wide viewing angle. The sharp and outstanding visuals are complemented by vision health technologies such as Acer Flicker-less and BluelightShield.
Connectivity on the R1 Series of monitors is easy with VGA, DVI and HDMI connections. Available in 21.5-inch, 23.8-inch and 27-inch sizes respectively, the R1 Series retails at a starting price of RM479.
For more information about product features and specifications, please visit Acer Malaysia Facebook or call Acer Product Infoline at 1800-88-1288 (9am – 6pm, Mondays to Fridays).