Samsung prioritizes exemplary customer service with its first 3S Smart Service contest

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Kuala Lumpur (7 January 2016) — As part of Samsung Malaysia Electronics Sdn Bhd’s focus and on-going commitment to provide top notch after sales service, the company today organised a 3S Smart Service contest for its service centre (SVCs) and call centre (CCC) staffs nationwide. Samsung’s customer service stands firm to their 3S motto; speed, solution and satisfaction.


Samsung’s 3S Smart Service contest served as an ideal platform for customer service officers to level up their customer service skills as well as product and technical knowledge to offer the best in class quality services that responds to the needs and preferences of customers. The contest is also aimed at encouraging the SVCs and CCCs to continuously strive for customer service excellence to boost customer satisfaction.

“The key objective of 3S Smart Service Contest is to highlight the importance of mastering a high level of Technical Knowledge and Repair skills. At the same time, to show empathy to our valued customers that we care for them,” said Park Jae Doo, Director, Customer Satisfaction Team, Samsung Southeast Asia & Oceania.


The Samsung Smart Service programme is designed specifically to meet the needs of Samsung customers through a personalised and convenient service experience. Samsung’s dedicated teams are trained to provide the quickest resolution for their consumers’ devices, deliver express in-home technician for convenience and operate a steadfast 24/7 care line to answer all customers’ inquiries. Other services provided by Samsung include in-store software updates, free set-up and installations, component replacements and fast off-site repairs.

To ensure that consumers will benefit from easily accessible service points around Malaysia, there are a total of 151 smartphone service points and 94 service points for consumer electronic products. The brand also has 126 Brand Stores and dealers nationwide where customers can drop off and collect their phones easily. Express Service Centres on the other hand are centrally located in most major cities in Peninsular and East Malaysia.


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