Dell Launches New PowerEdge 13th Generation Servers in Malaysia

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Kuala Lumpur (14 October 2014) – Dell today unveiled in Malaysia, its most advanced and easy-to-manage portfolio of PowerEdge servers, designed to help customers worldwide address and optimize the evolving spectrum of application and workload requirements. The Dell PowerEdge 13th generation server portfolio features customer-inspired engineering builtto optimize price performance for the widest range of web, enterprise and hyperscale applications, and features state-of-the-art advancements in storage, processing and memory technology coupled with industry-leading systems management capabilities.

The new Dell PowerEdge portfolio – which begins with five form-factors across blade, rack and tower servers – provides customers with choice in how they addressindustry trends including cloud computing, mobility, big data, and software-defined. More than 80 percent of IT decision-makers report these factors as investment priorities for the next 12 months,according to the Future Ready IT survey, recent worldwide research commissioned by Dell and Intel.

“Our customers are inundated with new pressures and challenges that simply didn’t exist a few years ago. The pace of technology development and disruption is undoubtedly increasing, and many IT organizations are trying to find the right balance of rolling out technology in new and exciting ways without adding more complexity to their environments,” said Sumir Bhatia, general manager, Enterprise Solutions, South Asia, Dell. “By focusing on three underlying principles in our new PowerEdge server portfolio – accelerating application performance, empowering workloads in any environment, and simplification of systems management – customers can bridge between traditional and new IT models so they are always prepared to incorporate new innovations and stand up and optimize new applications within their data centers.” 

Dell PowerEdge 13G server family, featuring stacked Dell PowerEdge R630 (2.5-inch drives), R730xd (1.8-inch drives), and R730 (2.5-inch drives) rack servers with bezels, next to a Dell PowerEdge T630 (3.5-inch hard drives) tower server and a Dell PowerEdg

Dell PowerEdge 13G server family, featuring stacked Dell PowerEdge R630 (2.5-inch drives), R730xd (1.8-inch drives), and R730 (2.5-inch drives) rack servers with bezels, next to a Dell PowerEdge T630 (3.5-inch hard drives) tower server and a Dell PowerEdg

 

Next generation PowerEdge server portfolio

The first of the new Dell PowerEdge servers includes the PowerEdge R730xd, R730, and R630rack servers, the M630 blade server, and the T630 tower server, which are built with the latest Intel® Xeon® processor E5-2600 v3 product family. Combined with Dell’s end-to-end portfolio of enterprise infrastructure offerings, software and services, the new PowerEdge servers enable increased levels of operational efficiency and flexibility at any scale for the most demanding applications and environments. 

Stateoftheart storage speeds application performance

As businesses continue to run more data-intensive applications such as real-time analytics and transactional processing low-latency access to data becomes even more critical. In fact, the Future Ready IT survey reports that 70 percent of IT decision-makers (ITDMs) have been negatively affected by performance issues when running applications requiring fast access to data.

Dell’s new PowerEdge servers are designed to leverage modern storage technologies that enable customers to accelerate applications by bringing data closer to the processor for increased application performance.

  • With cost effective 1.8-inch SATA flash drives, the Dell PowerEdge R630 can deliver customers up to 2.4 times the input/output operations per second (IOPS) in the same amount of space as 2.5-inch SSDs.
  • With the PowerEdge R730xd, Dell also provides up to 100TB of storage for workloads such as Microsoft Exchange, where it also delivers up to a 50 percent increase in mailbox size over previous generation servers.

 

The new in-server storage technology allows customers to:

  • Accelerate the most important data by offering high performance with NVMe Express Flash storage and deployment of Dell Fluid Cache for SAN and SanDisk DAS Cache.
  • Zone large datasets by doubling the RAID performance with optional dual PERC9 controllers.
  • Support software defined storage and optimized data placement by providing hybrid storage configurations within the compute node that enable tiering capabilities.

 

Dell also has introduced direct-attached storage offerings specifically developed for the new PowerEdge servers. The new Dell Storage MD1400 and MD1420 offer affordable storage expansion, double the bandwidth and improved performance compared to the previous generation, data security with self-encrypting-drives (SEDs), and seamless data management between the server and storage enclosure. 

 

Industry-leading enhancements make systems management easier than ever

Sixty percent of IT managers polled in the Future Ready IT survey say they are prioritizing reductions in operational complexity and simplification of data center management with IT resource allocation. Dell’s updated systems management capabilities featured in its new PowerEdge servers are engineered to address these customer priorities, with higher levels of automation and by enabling administrators to monitor and remediate data center situations from any hand-held device anywhere in the world. The OpenManage systems management portfolio also provides:

  • Enhanced at-the-server management, and from anywhere: Dell introduces iDRAC Quick Sync, using Near Field Communication (NFC), an industry first, to enable its customers’ mobile workforce by requiring up to 84 percent  less time for collecting inventory. For customers managing at-the-box, this new capability transmits server health information and basic server setup via a hand-held smart device running OpenManage Mobile, simply by tapping it at the server.  OpenManage Mobile also enables administrators to monitor and manage their environments anytime, anywhere with their mobile device.
  • New levels of automation: Administrators can save time and gain efficiency with zero-touch management automation features, such as storing, accessing, and deploying aServer Configuration Profile or firmware update from a central repository. Dell’s Zero-Touch Repository Manager and auto-updates reduce firmware updating time by up to 92 percent.

 

Empowering workloads for any scale

With more than 60 percent of ITDMs reporting in the Future Ready IT survey that their company relies on a mix of traditional and emerging business applications, today’s data centers must support a diverse and broad set of workloads and applications. Dell’s new PowerEdge servers offer flexible platforms and innovative architectures that enable customers to tailor systems to meet their unique application and workload requirements including business computing, unified communications and collaboration, virtualization, and technical computing.

Dell transforms the datacenter with new Windows Server 2003 Migration Services

As the July 2015 deadline approaches for the end of Windows Server 2003 support, Dell’s new Windows Server 2003 Migration Service will allow businesses who are currently running Windows Server 2003 to transition workloads to the Microsoft Azure cloud or Windows Server 2012 R2, while dramatically mitigating risk and costs associated with migration. Dell’s new service is designed to assist customers in all stages of their Windows Server migration process to meet the 2015 deadline, while ensuring all necessary checkpoints on their migration list are answered. This includes:

  • Dell Windows Server OS Modernization Services giving customers a guide to flexible IT approaches that map out multiple technology options and deliver innovative technology integration, while increasing automation and reducing manual effort
  • Dell Datacenter Transformation Methodology, which helps accelerate server migration while simultaneously mitigating risk by designing, building and validating a step-by-step migration plan unique to each workload and app specification
  • Dell Application Management Consulting and Global Application Packaging Factory, which conducts a full application inventory during the migration process to examine the compatibility of each legacy application and identify the needed remediation for each app
  • Dell ChangeBASE technology that automatically analyzes applications to uncover compatibility issues with the targeted operating system

 

“There is no single migration plan that suits all workloads. Dell Services provides unique solutions to help rank and classify your Windows Server migration pathway based on critical business needs,” said KT Ong, general manager, Consumer and Commercial Business, Dell Malaysia. “Dell’s end-to-end expertise addresses migration from the datacenter to the end point, empowering customers to modernize their IT environments with ease.”  

L-R: William, Sumir and Foo at Dell 13G launch demo

L-R: William, Sumir and Foo at Dell 13G launch demo

 

Key Quotes

“Businesses are in the midst of facing disruptive forces such as hybrid cloud computing, mobility, big data and software defined data centers while balancing initiatives that deliver exponential enhancements towards IT operational efficiency. Dell’s new PowerEdge servers help instill confidence with IT decision makers as they invest in a broad spectrum of infrastructure to efficiently run current workloads, embrace application modernization and successfully navigate emerging architectural designs.” – Mark Bowker, Senior Analyst, Enterprise Strategy Group

“As customers look for new ways to address workload requirements, Intel and Dell continue our successful history of collaboration on server and microprocessor designs built for the next generation of IT. The Intel Xeon processor E5-2600 v3 family offers leading performance and breakthrough I/O capabilities to power Dell’s new PowerEdge servers and enable blazing storage speeds, enhanced server management and the versatility to run traditional and emerging business applications.  We look forward to working with Dell to provide our mutual customers with optimized solutions for their evolving data center challenges in the digital services era.” – Shannon Poulin, Vice President, Data Center Group, Intel

“As StarHub continues to expand its offerings as a fully integrated info-communications company, we were looking for a technology vendor that has the ability to understand our challenges and provide solutions that work. With products based on an open standard, we were able to integrate Dell’s solutions and grow our IT infrastructure seamlessly for our SmartHub big data offerings. We regard Dell as our trusted partner and are confident of the company’s ability in meeting our business requirements continually.” – Mock Pak Lum, Chief Technology Officer, StarHub 

 

Pricing and Availability

  • The PowerEdge R730xd starts at US$ 4000 and is available today.
  • The PowerEdge R730 starts at US$ 3500 and is available today.
  • The PowerEdge R630 starts at US$ 3000 and is available today.
  • The PowerEdge T630 starts at US$ 2500 and is available today.
  • The PowerEdge M630 will begin shipping in November 2014.

 

Additional Information

  • For Dell OEM customers, PowerEdge 13th Generation platforms deliver state-of-the-art technology with OEM-customer inspired features delivering greater flexibility, choice, and scalability while being lifecycle optimized and transition-friendly. Find out more by visiting www.dell.com/oem.