All New Nokia Lumia 530
Kuala Lumpur (12 August 2014) – Microsoft Devices today announced the availability of Lumia 530 at RRP355 the most affordable Lumia to date with the latest Windows Phone 8.1, delivering an uncompromised smartphone experience with the latest Microsoft and Lumia innovations.
Available in Dual SIM 3G variant, Lumia 530 will expand the reach of Windows Phone as the most affordable Lumia, allowing more people to enjoy innovations and Microsoft services found in high-end Lumia smartphones. This includes:
- The latest version of Windows Phone 8.1 including one swipe notifications from Action Center, and the fast World Flow keyboard.
- A powerful quad-core Qualcomm Snapdragon processor that delivers a fast user experience of favourite apps, gaming and internet browsing on the 4-inch LCD display.
- Seamless integration with Microsoft services such as Skype and Microsoft Office, available right out of the box
- Popular social apps such as Instagram, Whatsapp, Viber, LINE and WeChat, key gaming apps such as Asphalt 8 and other notable apps such as FitBit, AirAsia and MyTeksi, available in the Windows Phone Store.
- The Dual SIM 3G variant for easy switching between two SIM cards, helping people manage their data costs.
- Smooth performance with signature Lumia apps such as Creative Studio and Glam Me, which help people take quality voice-guided selfies with the 5MP rear camera.
- More content and apps with the 4GB of on-board memory, expandable with SD cards up to 128GB, and an additional 15GB free cloud storage on Microsoft OneDrive that lets people sync, store, access and share files between Lumia 530 and computers, laptops and tablets.
“The Lumia 530 is packed with power for everyone and underlines our commitment to bring affordable smartphones to Malaysians, ” said Bruce Howe, General Manager, Microsoft Mobile Devices Sales for Malaysia, Singapore and Brunei. “With a powerful quad-core processor and Windows Phone 8.1, users will be able to enjoy the best of Lumia innovations, third party apps, and Microsoft services at a never before price.”
The Dual Sim Lumia 530 will be available next week for RRP of RM355 in bright orange, bright green, white and dark grey variants.