LINE Celebrates 3rd Anniversary

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Kuala Lumpur (24 June 2014) – LINE, the world’s leading mobile platform, announced that the service has reached its third anniversary yesterday, June 23, 2014. The total number of worldwide downloads for LINE and LINE family apps topped one billion on June 21, 2014. In Malaysia, over 10 million users have downloaded the application nationwide since its launch in April 2013. Patricia Yeoh, the spokesperson of LINE Malaysia said, “We are delighted to witness such a remarkable growth in the number of users globally and in Malaysia. We plan to continue introducing interesting features and providing the best communication experience for all Malaysian users.”

Since its beginning as a free mobile messenger app, launched on June 23, 2011, LINE has been continuously evolving its features by adding free calls and stickers in October of the same year. With further addition of video calls and “LINE Premium Call”, a feature that allows users to make domestic and international phone calls to landlines and mobile phones at affordable rates, LINE demonstrates its ceaseless commitment to providing the best communication experience for all users. LINE celebrated its third anniversary yesterday and the service has grown to hold over 470 million users worldwide.

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The service has also taken advantage of its extensive user base and high usage rate to propel the development of the LINE platform which offers a series of family apps fully integrated with LINE, covering needs for communication, digital content, game, tools, media and more. The platform currently offers 63 services1, including the camera app “LINE camera”, the online avatar community “LINE PLAY”, and the gaming service “LINE GAME”.

Total Number of Family Apps Worldwide and App Introductions

Every family app is fully integrated with LINE, offering users the chance to communicate with the people they care about. The services also take full advantage of the connections offered through LINE, adding another layer of enjoyment to the apps and attracting new users along the way. As of June 21, 2014, the total number of downloads for LINE and LINE family apps reached 1 billion. In particular, 14 of the family apps have already achieved over 10 million downloads, with LINE camera boasting the highest number with 90 million downloads. The apps offered through the gaming service LINE GAME are also very popular among users around the world, with LINE POP recording over 43 million downloads, and a total of nine titles breaking the 10 million milestone.

Apps with Over 10 Million Downloads2

 

App Name

Release Date

Downloads

LINE camera

April 13, 2012

90 million+

LINE POP

November 19, 2012

43 million+

LINE Pokopang

May 28, 2013

34 million+

LINE Bubble

December 22, 2012

33 million+

LINE Cookie Run

January 30, 2014

31 million+

LINE WIND runner

February 19, 2013

19 million+

LINE Card

March 28, 2012

16 million+

LINE Rangers

February 28, 2014

14 million+

LINE: Disney TsumTsum1

January 29, 2014

13 million+

LINE JELLY

April 19, 2013

12 million+

LINE HIDDEN CATCH

February 4, 2013

12 million+

LINE whoscall

January 7, 2014

10 million+

LINE DECO

March 25, 2014

12 million+

 

1Only available in Japan.

LINE will continue to lead the world’s mobile market as a global communication platform, and enrich the lives of each and every user with the active addition of new services and further global expansion.

For more information about LINE, please log on http://line.me and to find out more about LINE Malaysia, please visit www.facebook.com/line.malaysia. The LINE and LINE family apps are available for download at App Stores.

1 The number of services currently offered on the platform as of June 23, 2014.
2 Excluding LINE and LINE PLAY (Only the number of registered users is disclosed.)
3 Only available in Japan.