Samsung Launches The GALAXY S4 Zoom

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Kuala Lumpur (12 August 2013) – Samsung Malaysia Electronics today announced the launch of the Samsung GALAXY S4 zoom, a powerful new device which combines the stylish heritage of the latest GALAXY S4 smartphone with advanced photographic capabilities.

Part of the GALAXY S4 family, the GALAXY S4 zoom is the realisation of Samsung’s mission to create a single device that can fulfill the roles of both an industry leading smartphone and a high-end compact camera. Combining 10x Optical Zoom, 16 Mega Pixel CMOS Sensor, OIS and Xenon Flash with the very latest Samsung GALAXY S4 technology, the GALAXY S4 zoom sets new standards for perfect mobile photography.

GALAXY S4 zoom (7)

“With the GALAXY S4 zoom, Samsung has embarked on yet another ground-breaking journey that enhances the lives of our consumers,” said Kwon Jae Hoon, Managing Director, Samsung Malaysia Electronics. “The need to capture and share moments in the highest quality possible is a growing one as communication becomes increasingly visual in nature. For people who do not have the space to carry a dedicated camera around, the GALAXY S4 zoom will be a welcomed companion in their lives. Combining the industry leading functionality and connectivity of the GALAXY S4 with high quality photographic experience you’d expect from a compact camera, the GALAXY S4 zoom provides the best of both worlds.

Revolutionary new interface

The revolutionary new Zoom Ring is a simple and intuitive way to access the GALAXY S4 zoom’s key features. When users are in the middle of a phone call and have something to share, a quick twist of the Zoom Ring will activate the In-Call Photo Share feature, letting them capture and send an image directly via MMS to the person on the other end of the line.

For easy camera navigation, the Zoom Ring can be used to activate the Quick Launch and Shortcut features, giving users instant access to multiple camera modes including Auto, Gallery and Smart Mode with a simple twist.

The Zoom Ring also revolutionises conventional camera zoom controls. Optical zoom control replaces traditional dials and buttons with smooth, easy-to-operate digital controls. Professional-quality accuracy and unprecedented ease of use are just a twist away, making it easy to compose a scene and capture wide-angle shots or tight close-ups.

Capture the best images

When it comes to high quality photography, bigger isn’t always better. The compact GALAXY S4 zoom’s best-in-class 10x Optical Zoom and 16MP BSI CMOS Sensor captures beautiful images from far away or up close and personal, in all light conditions, without the need for heavy camera gear. Furthermore, the built-in Optical Image Stabilizer (OIS) helps keep the camera perfectly still, reducing blur and stabilising the image while zoomed in for high-quality photos and video.

Photo Suggest instantly connects users to huge libraries of images taken by fellow photographers, to help locate and compose the best shots anywhere in the world. Photo Suggest can even direct users to the ideal nearby location which will give the vantage point required for that perfect photo.

The GALAXY S4 zoom also features Samsung’s popular Smart Mode, so users can stop worrying about settings and start taking professional-quality artistic shots. Users can simply choose from a series of pre-set modes and the camera will automatically adjust to ensure the best photo is captured. Drama Shot, for example, merges continuous shots of moving objects into a single composed image, while Action Freeze instantly captures high-speed action. For users who are unsure on which Smart Mode to select, the Smart Mode Suggest feature can assess the scene and provide a shortlist of the best options based on surrounding factors such as light levels, focal length, or face detection, ensuring the best shot is always a tap away.

Unlimited entertainment in the palm

The GALAXY S4 zoom’s heritage is evident throughout, from its sleek and stylish design to the powerful, yet intuitive user interface. Running on Android Jelly Bean 4.2, the GALAXY S4 zoom boasts many of the same features as the GALAXY S4, including Touchwiz, which allows customization of various aspects of the device including the lock screen and notification bar, for a truly personal mobile experience.

Story Album arranges treasured images into one timeline for users to share with friends and loved ones. Images can also be edited and prints can be ordered directly from the device through a partnership with blurb*.

For multimedia content and more detailed information, please visit www.samsung.com/my and www.facebook.com/samsungmobilemalaysia.